Aluvy
A territory that puts the rest in the shade
A territory that puts the rest in the shade
The Client
The Brief
Design a brand platform that reflects Aluvy’s red-hot personality, so it stands out from the crowd.
Barony's solution
A positioning that sweeps away the usual vocabulary of open-air cooking, deployed through a peppy, punchy territory: a TOV that exudes positive attitude plus slightly quirky, slightly cheeky messaging – all marinated in ultra-vivid colours to turn the world of Made in France design on its head.
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