ASSE
A film that gets people involved

A film that gets people involved
The Client
The Brief
Invite Saint-Etienne’s supporters to come together around a shared project: redesigning the logo of their beloved club through a consultation open to everyone.
Barony's solution
A two-minute film that mobilises and unites the club’s supporters. Wording that delivers impact yet stirs emotion. Footage that retraces both the club’s history and its identity. And an overarching message that turns the future green.
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