Indemodable
A new territory with loads of sass

A new territory with loads of sass
The Client
The Brief
Devise a new platform that packs a punch and sets Indémodable apart, making the brand known and recognised.
Barony's solution
An offbeat tone. A youthful and vibrant visual identity. Positioning that’s ballsy, liberated and hip, translated into messaging that says what Indémodable is: a brand for women who embrace their love of bling – the kind of fast fashion they’re not ashamed to love, and which sates their urge to lay down their very own look.



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